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How Do You Sound to Your Audience? The Power of Brand Messaging in Elevating Your Voice
How do you sound to the people you’re trying to reach?” This question unlocks the secret to elevating your brand with or without AI. It’s not just about words or tone, but the feeling and experience your audience gets. At MLof Strategies, we create Brand Messaging & Voice Guides, living frameworks that ensure clarity, consistency, and authenticity. This helps you train AI and teams to communicate your unique voice, scaling your vision with integrity.
Marie Lof
May 293 min read


Why the Red Poppy? Storytelling for Memorial Day
Every Memorial Day, I include the red poppy in the content I create — not just as a symbol, but as a memory. It takes me back to childhood moments with my mother, standing before veterans handing out poppies, and learning what true sacrifice means. This post isn’t just about a flower — it’s about remembrance, legacy, and the stories we must continue to tell.
Marie Lof
May 263 min read


Adapting Your Brand Voice for 2025: How to Speak to a New Generation of Consumers
Gen Z and Millennials have been influencing the marketplace for some time now, shifting consumer expectations and making it more...
Marie Lof
Feb 206 min read


A Path to Success: Key Metrics for Measuring Brand Performance
The essential metrics for measuring brand performance, uncover how to measure them effectively, driving strategic decision-making
Marie Lof
Aug 15, 20242 min read
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